Why Listen to Smart Chic Beauty Founder, Shanelle Roberts

The Brains Behind the Patient Growth OS™

Most patient acquisition consultants have theories.

Shanelle has proof, built from real patient pain and enterprise systems experience. After being diagnosed with sleep apnea, she experienced the exact breakdown millions of self-pay patients face everyday:

  • Fragmented and outdated systems
  • Lack of clarity about the procedure
  • No lead nurturing to become a patient
  • Minimal confidence-building process
  • Treated like “never” patient instead of a “not now” patient

Shanelle brings two decades of systems and product design experience in regulated industries similar to healthcare and has delivered $80M+ in business value through automation, conversion infrastructure, and measurable system optimization.

The Patient Growth OS™ is built on and with:

The practices she interacted with in 2025 lost anywhere from $15,000–$88,000+ per missed case due to broken acquisition systems which inspired her to create The Patient Growth OS. Don't let your practice repeat the mistakes that those surgical practice owners so you can stop bleeding hundreds of thousands of dollars in annual revenue.

Remember This

High-ticket patients don’t decide overnight.

They decide when you remove fear and build trust with clarity. The faster your practice can do that, the faster you can grow your business.

The Patient Growth OS is the infrastructure your private practice has been waiting for. It gives you what most practices never achieve:

Enterprise efficiency without the enterprise headache.

If you're ready to systematize your practice's patient acquisition and be one of 20 industry leaders that will co-create the future of self-pay healthcare for private practice, reserve your Founder Artifact: System Review Edition to take the next step in becoming a Patient Growth OS pilot program member.